Weekly 'Pulse' Issue 39

Our weekly round-up of thought-starters, opportunities & ideas... 


Tackling menstruation for the new age  

The ancient taboo of menstruation has persisted across time as half the population continue to hide and disguise their sanitary products. However, Central Saint Martins graduate Kaye Toland isn’t shying away from the issue, seeking to boldly challenge this taboo with myCycle.

Touted as the Deliveroo of tampons, myCycle delivers tampons in a cardboard package via bicycle courier. The cardboard package then becomes a sanitary disposal bin which is then collected and transformed into compost for parks and fields. A digital interface allows for menstrual tracking which can further align delivery services with cycle predictions. Toland's sustainable model presents a breakthrough innovation for sanitary products with bold, upfront packaging that proudly declares its support of women and the environment.

Read more here: https://goo.gl/jsan2S

How else can we draw on parallel business models to redesign processes and perspectives surrounding women's sanitary health? 


The camera knows best

Shooting the perfect photograph requires taking into account multiple factors such as aperture, histogram, lighting and exposure. For the novice photographer, this can be an overwhelming and often disregarded process.

Arsenal, a Kickstarter project by Ryan Stout , presents the “world’s first intelligent photography assistant for DSLR and mirrorless cameras.” Using machine learning algorithms that are informed by a database of images, Arsenal adjusts camera settings using 18 different environmental factors to help get the perfect photo or time-lapse. These settings are also wirelessly controllable via a smartphone app, which from a distance of 100 ft, allows you to "set the shutter speed, aperture and ISO, see a live preview and trigger the shutter." Arsenal has raised just over $2 million on kickstarter.

Read more here: https://goo.gl/iFqoGi

How can artificial intelligence help remove the barrier of technical knowledge across different skills so that creativity is uninhibited?  

Health care becomes self care

What’s the next step after autonomous cars start populating the streets? Seattle based design firm, Artefact, may have the answer with a concept called Aim. Aim is an autonomous ‘doctor’ which transforms the traditional structure of having a health care base location to integrating it into your immediate environment. Starting at home, wearable technologies and a smart bathroom mirror will help you keep track of your vitals. Then, if a problem persists, an autonomous doctor car is sent to your location. The vehicle itself is designed to be a step-in self-directed clinic with an artificially intelligent digital assistant that is aware of your history, can direct you with examination procedures and further act as a pharmacy. The autonomous doctor doesn’t eliminate a human doctor but rather introduces a new independent step into the equation of health care. 

Read more at: https://goo.gl/bv6GcC

How else could we better integrate health care in our daily lives to alleviate stress on the healthcare system and ensure effective prioritised patient care?